Bigger, Faster, Stronger, WOW! Digital Marketing the Right Way
Webuquerque in November '09
This event has passed. Due to technical difficulties with our video and Reid's slidedeck, a recap will not be posted. Photos of the event are available on Flickr.
So often marketing is misunderstood to be the department that creates advertising. Many things have been labeled as marketing, such as blogging, running TV commercials and even putting balloons in the parking lot. It is true that marketing can do many of these tactics, but they are not the whole story.
In Bigger, Faster, Stronger, WOW! Digital Marketing the Right Way, 15 year marketing professional Reid Givens will demystify what digital marketing really is and what it is not.
"The truth of the matter is that there are too many websites, advertising campaigns and companies that misunderstand marketing, and unfortunately, fail because of it."
This talk will take a holistic look at marketing, focusing on the role digital media plays. The session will cover common mistakes and some advice on how to get it right … along side talking about movies, celebrities, bands and more.
Date, Time & Location
- When
- Wednesday, November 4, 2009
- 6:30–7:30pm, with socializing following the presentation
- Where
- Uptown Sports Bar and Grill
- 6601 Uptown Blvd
- Albuquerque, NM 87110
- Google map
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About the Presenter
Reid Givens
Reid started his career in traditional advertising in Tampa, FL and expanded into digital marketing after receiving his degree in Interactive Media in 1999 from the International Academy of Design and Technology.
In addition to practicing marketing strategy and communication, Reid has also worked in the Human Resources and Organizational Strategy fields, and has been involved in a few small businesses as marketing director.
Reid's experience in marketing and marketing communication spans several industries, from manufacturing to entertainment and consumer products to business services. Reid has worked with clients from international and Fortune 500 companies to local small businesses, and now consults businesses on their digital marketing.
Reid moved to New Mexico in 2002, and now lives in Rio Rancho with Erome, his wife of 11 years and his two sons, Coty age 20 and Xander age 10.